Friday, June 28, 2013

My roommate at Berklee, Kerry Blount, had this album when we were Freshmen in 1967.

It had just come out that summer.

I can only claim this track off the album as my song for the next year.

Once upon a time in 1967

When I'm Sixty-Four- The Beatles - YouTube

Remember the one negative survey of the new Apple ad cited yesterday by BloombergBusinessweek and re-posted by AppleInsider?

The company who administered that survey was Ace Metrix, Inc, whose newest (and probably largest) client is Samsung.

This via John Gruber

Money well spent

Money well spent « John Moltz's Very Nice Web Site

There are rumors of new Apple monitors coming any day now

The technology that could put Apple back on top

"The technology allows for a simple swap-out, swap-in on the production line. LCD manufacturers take out a diffusion film in the back panel and drop the QDEF in its place. It means a cost increase that Nanosys describe as marginal and 3M describe as a few percentage points.

Combined with the Retina, it should make for an awesome display. And the new color possibilities make Jony Ive's new design for iOS 7 seem more astute. Apple's old design would look confusing if color were the main virtue of the display. By clearing away visual clutter by going for flatter and whiter screens, the colors get a better chance of doing their job – enhancing consumer experience."

The Technology That Could Put Apple Back On Top - Forbes

The Joy of Apple Bashing

The joy of Apple-bashing « Observatory

US court to Apple: Doing our job is a waste of our time

U.S. court to Apple: Doing our job is a waste of our time - Apple 2.0 -Fortune Tech

iOS 7 as defense

iOS 7 As Defense – Marco.org

Inside iOS 7: Mail gets advanced gesture support and reworked UI

RadioShack to reportedly start sales of Virgin's no-contract iPhone 5 on Friday

PC Industry Train Wreck Hammers Taiwanese Manufacturers

PC Industry Train Wreck Hammers Taiwanese Manufacturers - Arik Hesseldahl - News - AllThingsD

I like it

The surreal beauty of some Apple Maps glitches

The surreal beauty of some Apple Maps glitches | 9to5Mac

Apple's iTunes Radio royalties revealed

Apple's iTunes Radio label royalities revealed, plans to add talk radio for sports, weather | 9to5Mac

Apple Spells Out iTunes Radio Terms - Digits - WSJ

Download a Free Chapter

Buy the Book! | The iPad for Photographers

http://ptgmedia.pearsoncmg.com/images/9780321907479/samplepages/0321907477.pdf

Apple manufacturing partner Foxconn announces iPhone-compatible smart watch

Google: always the innovators, just like with phones

Google developing gaming console, wristwatch, products that Apple already has the in pipeline

Google developing gaming console, wristwatch, TV products as it eyes hardware competition from Apple | 9to5Mac

Dead but not forgotten

BlackBerry sees quarterly loss of $84M on shipments of 2.7M BB10 phones

Thursday, June 27, 2013

These giant two-page USAToday centerfold print ads for Apple products also appear in the WSJ, LA Times, NY Times, etc.

Notice that the TV ad and the print ads never use the Apple logo, just the slogan "Designed by Apple in California."

Their name "Apple" is never spoken

I can imagine Don Draper, the Mad Men protagonist, pitching this campaign.

I can hear him in my head doing the voice over for the TV spots.

The minimalist soundtrack immediately grabs the viewers' attention even though they may not be watching the screen at the time.

Nicely done

The script for the TV spots and the copy for the print ads are the same

The products are so well known by now, they are never mentioned by name in the ads

Just photos of people enjoying them as in the TV spot

This photo of the 2 pg. ad in the USA Today Wed.June 26 ad was taken with my iPhone without flash or correction.

USA Today centerfold 2 page print ads accompany TV spots

All you see in this ad is a pair of earbuds with their distinctive white cables being shared.

In fact you only see one earbud

From Apple website

Apple - Designed by Apple

Of course people who believe they can measure such things disagree.

Those same people didn't like the "Here's to the crazy ones" Campaign either

Which is what I believe Apple is going for during a time period where they haven't a new killer product to promote

The ads are saying, we're still here, we're busy creating the things you love to use over and over again

Be patient and the magic will return

Here The Crazy Ones | SmallWorld

This is the way Apple says they are the number one company in the world to the world

They aren't concerned about "surveys"

'Designed by Apple in California' ad ranks poorly in consumer survey

Apple's TV Ads Touting Corporate Values Flop With Viewers (1) - Businessweek

Oh, here's a survey now

After 289 K votes, 66% are in favor of iOS 7's new icons

Polar: After 289k votes, 66% are in favor of iOS 7′s new icons - The Next Web

iOS 7: Catch me if you can

"Try copying this, assholes"

iOS 7: Catch me if you can - Allen Pike

Fear of Flying

What if Apple didn't build its new 'spaceship' campus?

What if Apple didn't build its new 'spaceship' campus? - Apple 2.0 -Fortune Tech

Apple Campus 2: Draft report released, public meeting June 26

Apple Campus 2: Draft report released, public meeting June 26 - SiliconValley.com

Spotify and their ilk have been robbing artists and writers blind like Napster did

Apple steps in once again to save them

This is good

Apple sends out iTunes Radio licensing deals to independent labels

readwrite on new mobile OSes

How Apple And Google Ruined Developers' Summer Vacation – ReadWrite

Apple's way of saying the judge is obviously being paid-off or a complete brain dead useless idiot.

Apple says it may file new patent suit targeting Samsung Galaxy S4

Open is always better

Android accounts for 92% of mobile malware, malicious apps increase 614%

Wednesday, June 26, 2013

Apple addresses 9 major areas of IT's wish list for iOS 7 in the Enterprise coming this fall

All with the new icon treatment

Apple promotes iOS 7 enterprise additions in pitch to business customers

Apple - iOS 7 - Business

Apple can't afford to lose their grip on EDU

They also have a similar IT strategy and look as with Enterprise customers

Apple guns hard for education market with iOS 7 improvements

Apple guns hard for education market with iOS 7 improvements - The Next Web

Amazon was and still is the monopolist and ringleader of eBook publishing and sales.

Here's what Roger Parloff, senior editor at Fortune, has to say:

US v Apple: A puzzle with a big piece missing

The government's ebook antitrust case against Apple makes perfect sense—so long as you don't ask why Amazon was pricing below cost.

"Apple unquestionably enhanced competition and innovation in a sorely over-concentrated market. (I consequently adhere to my earlier view, expressed here, that if the case reaches the U.S. Supreme Court Apple will win.)"

"Months before trial, during the discovery phase, U.S. District Judge Denise Cote denied Apple the right to inquire into Amazon's business strategy, finding it irrelevant to the issues before her. Accordingly, Amazon's conduct was the missing piece right smack in the middle of the jigsaw puzzle."

"For their part, the lead Department of Justice lawyers, Mark Ryan and Lawrence Buterman, glossed over Amazon's unusual pricing as a routine "loss-leader" strategy, presumably designed to lure more visitors to the Amazon site where they could buy other items at a profit. Garden rakes, maybe."